Conceding the culture war
Are Democrats conceding defeat in the culture wars? That seems to be the message from party leadership. Why not actually engage in hopes of, you know, actually winning?
Media Appearances
Straight As for Voting (w/ Wajahat Ali, Anat Shenker-Osorio)
This week Negin is joined by Wajahat Ali and Anat Shenker-Osorio, they chat about voting and what democrats should be doing to mobilize, get their messages across, and why they consistently seem to fall short (featuring some words we should probably adopt). Then, a conversation on the banning of books, and Wajahat plugs his new book, ‘Go Back To Where You Came From’. Last they talk about an article in the Atlantic that asks ‘Is Old Music Killing New Music?’
Winning Messages: Anat Shenker-Osorio
“The number one value people most closely associate with America is freedom.”
Anat Shenker-Osorio is a renowned communications researcher and campaign advisor, the host of Words to Win By, and the Principal of ASO Communications. We discuss how to empower voters, the impact of repetition, and the importance of being clear on what you stand for.
The Democrats’ messaging problem, and how to fix it
From infrastructure spending to subsidized child care, the Biden administration has agenda items with mass appeal. So why do so many Americans believe the U.S. is headed in the wrong direction? Is the problem messaging? “They’re forgetting a lot of voters don’t follow this detailed stuff because they’re busy with their life,” Mike Murphy says. “Pick a simple thing people understand that’s popular, that’s smaller. Pass that, and campaign on the other things.”
Today, On Point: The Democrats’ problem with messaging, and what they can do to fix it.
Words To Win By
Anat Shenker-Osorio, a social science researcher, political messaging expert and host of the podcast Words To Win By, joins Jason and Ravi to answer listener questions. How should we talk about school closures, mask mandates and Roe v. Wade? How can we reach non-habitual voters? Anat shares her communication techniques for energizing the base and persuading the middle.
January 8, 2022
Hope and Hard Pills
How To Tell Better Stories for Change with Anat Shenker-Osorio
Anat & Andre talk about the best way we can tell stories in a powerful way that help the movement!
A Word With Words to Win By (feat. Anat Shenker-Osorio)
Today, Allison talks with Anat Shenker-Osorio, host/creator of the Words to Win By podcast.
Volts podcast: how the left can suck less at messaging, with Anat Shenker-Osorio
In this episode, messaging expert Anat Shenker-Osorio — a researcher, campaigner, author, and speaker — discusses the elements of an effective message, what’s required to spread messages, and the right way to test whether they’re working. We also get into the best way to craft climate messages and the current debate over “popularism.”
Let’s Get Serious with Anat Shenker-Osorio
On today’s episode of The MeidasTouch Podcast the brothers have an incredible guest, Anat Shenker-Osorio! Anat Shenker-Osorio has led research for messaging on issues ranging from clean energy, to immigrant rights, to reforming criminal justice. Anat’s podcast, Words to Win By, explores how organizers, messengers, and activists mobilize, persuade and win progressive campaigns and how we can adopt these strategies for a more inclusive future. Her podcast is part of Wonder Media Network, a mission-driven, women-founded podcast network!
How We Win With Words with Anat Shenker-Osorio
Mariah is back just in time for our Thanksgiving episode! We will catch up with her about all the highs and lows of the week, of which there are many. And joining us for our interview in what is becoming a Thanksgiving tradition is messaging and communications expert, Anat Shenker-Osorio! She is one of our favorite guests because she always brings amazing practical insight about how we talk to voters, and each other. Finally our “Reasons for Hope” become our “Reasons for Gratitude”.