How Democrats can win on the economy

The economy seems to be going great, but lots of voters still say they aren’t feeling it. So how should Democrats deal with this conundrum? On this week’s episode of “The Downballot,” communications consultant Anat Shenker-Osorio tells us that the first step is to reframe the debate, focusing not on “the economy”—an institution many feel is unjust—but rather on voters’ economic well-being. Shenker-Osorio advises Democrats to run on a populist message that emphasizes specifics, like delivering tangible kitchen-table economic benefits and protecting personal liberties, including the right to an abortion.

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Identify as a Voter: Anat Shenker-Osorio

2024 is yet another do-or-die election for American democracy, and thus the first and most important message to Americans is to vote. We need to marshal a sense of defiance to participate because if we don’t decide for ourselves, someone else will decide for us. This election is a contest between freedom and fascism. What’s at stake is whether the US is going to continue to be a place where citizens have the freedom to cast their votes and have them counted. 

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Anat Shenker-Osorio – The Magical Message Whisperer of Progressive Causes

We are so delighted to present the legendary Anat Shenker-Osorio. Yes, that’s right, that Anat Shenker-Osorio. Maybe you’ve heard her on Ezra Klein, MSNBC, on her excellent podcast Words to Win By, or read her work in the New York Times, the Guardian, and more. On our latest episode of Let’s Hear It, Anat goes deep on how to create messages that will help progressive causes succeed.

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January 21, 2024
MeidasTouch

Dems FINALLY NAIL Message to EXPOSE GOP at the Perfect Time

MeidasTouch host Ben Meiselas speaks with Anat Shenker-Osorio, an expert on political messaging, to discuss the perfect messaging to call out Donald Trump and Republicans.

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How Democrats Can Create Winning Messages on the Economy

It’s a common complaint among Democrats: The GOP is winning the messaging war. So how can they do better? Marisa and Scott are joined by Democratic strategists Anat Shenker-Osorio and Jenifer Fernandez Ancona who released new research examining what economic messaging is most likely to work for Democratic candidates this election year.

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“Americans or American’t’s” (w/ Katie Hannigan & Anat Shenker-Osorio)

Today, we’re talking about a truly odd form of stalker-ism, we’ll also talk about the Iowa caucus, and what progressives should be messaging to get through 2024. Joining in discussion is an all-star panel of returning Fake the Nation guests: comedian, Katie Hannigan, and host of the podcast, Words to Win By, Anat Shenker-Osorio!

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Christie Has One Move Left That May Save Us From Trump

The Bulwark editor Jonathan Last tells The New Abnormal that if Chris Christie really believes that Donald Trump must be stopped at all costs, then he has one card left to play. Plus! Anat Shenker-Osorio, host of the Words to Win By podcast, tells The New Abnormal co-host Danielle Moodie, how Joe Biden’s 2024 campaign messaging is landing with voters.

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Words Matter with Anat Shenker-Osorio

Please pay attention to what Anat says. She’ll give you practical advice for how to respond to defeatist messaging (from those ostensibly on our side!), to the politically naïve, and those who are just plain wrong about everything.

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Agenda Over Accomplishments

In 2024, we are either voting for democracy or for our demise. But in order to get people to the polls, Danielle Moodie knows that Democrats have a lot of work today. She was joined by Words To Win By host Anat Shenker-Osorio to discuss the urgent importance for Democrats to develop a winning message and a winning agenda.

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Moms for Liberty Loves DeSantis—but They’ll Never Vote for Him

On this week’s The New Abnormal, extremism expert Jared Holt recounts his trip to a Moms for Liberty conference—and why DeSantis just can’t get the MAGA faithful to defect. Plus! A talk with political researcher Anat Shenker-Osorio about Democrats’ messaging woes. 

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