Communications Expert: Biden making election a contest between two potential futures
Analyst Anat Shenker-Osorio says voters may be turned off by another Trump vs. Biden race, but are focused on where their futures are headed.

Analyst Anat Shenker-Osorio says voters may be turned off by another Trump vs. Biden race, but are focused on where their futures are headed.

MeidasTouch host Ben Meiselas speaks with messaging expert Anat Shenker-Osorio about how to expose Donald Trump’s weak and incoherent messaging and compares it with President Biden’s recent appearance.

Today we talk with one of the world’s leading communication specialists for progressive change. Anat Shenker-Osorio has spent decades working with communities, movements and progressive political candidates across the world helping them to sharpen and improve how they communicate their ideas. Anat brings a deep understanding of change making principles in her work – and today she unpacks where her communications methodology came from and some of its key principles.

The economy seems to be going great, but lots of voters still say they aren’t feeling it. So how should Democrats deal with this conundrum? On this week’s episode of “The Downballot,” communications consultant Anat Shenker-Osorio tells us that the first step is to reframe the debate, focusing not on “the economy”—an institution many feel is unjust—but rather on voters’ economic well-being. Shenker-Osorio advises Democrats to run on a populist message that emphasizes specifics, like delivering tangible kitchen-table economic benefits and protecting personal liberties, including the right to an abortion.

2024 is yet another do-or-die election for American democracy, and thus the first and most important message to Americans is to vote. We need to marshal a sense of defiance to participate because if we don’t decide for ourselves, someone else will decide for us. This election is a contest between freedom and fascism. What’s at stake is whether the US is going to continue to be a place where citizens have the freedom to cast their votes and have them counted.

We are so delighted to present the legendary Anat Shenker-Osorio. Yes, that’s right, that Anat Shenker-Osorio. Maybe you’ve heard her on Ezra Klein, MSNBC, on her excellent podcast Words to Win By, or read her work in the New York Times, the Guardian, and more. On our latest episode of Let’s Hear It, Anat goes deep on how to create messages that will help progressive causes succeed.

MeidasTouch host Ben Meiselas speaks with Anat Shenker-Osorio, an expert on political messaging, to discuss the perfect messaging to call out Donald Trump and Republicans.

It’s a common complaint among Democrats: The GOP is winning the messaging war. So how can they do better? Marisa and Scott are joined by Democratic strategists Anat Shenker-Osorio and Jenifer Fernandez Ancona who released new research examining what economic messaging is most likely to work for Democratic candidates this election year.

Today, we’re talking about a truly odd form of stalker-ism, we’ll also talk about the Iowa caucus, and what progressives should be messaging to get through 2024. Joining in discussion is an all-star panel of returning Fake the Nation guests: comedian, Katie Hannigan, and host of the podcast, Words to Win By, Anat Shenker-Osorio!

The Bulwark editor Jonathan Last tells The New Abnormal that if Chris Christie really believes that Donald Trump must be stopped at all costs, then he has one card left to play. Plus! Anat Shenker-Osorio, host of the Words to Win By podcast, tells The New Abnormal co-host Danielle Moodie, how Joe Biden’s 2024 campaign messaging is landing with voters.